RUDAWSKA, Edyta; FRĄCKIEWICZ, Ewa; WIŚCICKA-FERNANDO, Małgorzata. Socio-ecological innovations in marketing strategy – a comparative analysis of companies operating in Western European countries and Central-Eastern European countries. DEMO, Cracow, v. 4, n. 3, p. 51–68, 2018. DOI: 10.18559/ebr.2018.3.5. Disponível em: https://ojs.fimagis.pl/index.php/demo/article/view/606. Acesso em: 21 cze. 2026.